簡(jiǎn)介：第五章，研究了當(dāng)廠商和銷(xiāo)售人員都缺乏地區(qū)市場(chǎng)信息的情況下，薪酬合同設(shè)計(jì)的權(quán)變方法，討論了定額與地區(qū)銷(xiāo)售需求、銷(xiāo)售人員特征、激勵(lì)機(jī)制的相互關(guān)系；運(yùn)用貝葉斯推斷控制的方法說(shuō)明了定額是如何系統(tǒng)地被用來(lái)激勵(lì)銷(xiāo)售人員工作和產(chǎn)生未知地區(qū)銷(xiāo)售特征的有用信息的。第六章，對(duì)全文進(jìn)行總結(jié)，提出需要進(jìn)一步研究的方向。關(guān)鍵詞企業(yè)管理；薪酬機(jī)制；代理理論；定額；銷(xiāo)售預(yù)測(cè)N

簡(jiǎn)介：復(fù)且大學(xué)會(huì)計(jì)學(xué)碩士論文摘要本論文受LUCIANBEBCHUK等1999提出的由控制權(quán)與現(xiàn)金流要求權(quán)分離帶來(lái)的代理問(wèn)題的啟示，對(duì)我國(guó)民營(yíng)上市公司的這一問(wèn)題進(jìn)行研究。隨著我國(guó)對(duì)民營(yíng)公司上市及收購(gòu)國(guó)有股間接上市在政策上的放寬，民營(yíng)上市公司數(shù)量不斷增多。在我國(guó)民營(yíng)上市公司中，自然人往往不直接擁有上市公司的股份，而是通過(guò)以金字塔結(jié)構(gòu)為主的股權(quán)安排結(jié)構(gòu)間接控制上市公司，這加劇了我國(guó)民營(yíng)上市公司的控制權(quán)與現(xiàn)金流要求權(quán)分離的代理問(wèn)題。因此，本文對(duì)這一中國(guó)證券市場(chǎng)中的新興問(wèn)題進(jìn)行研究。本文簡(jiǎn)單介紹了股權(quán)分散結(jié)構(gòu)下的代理問(wèn)題，并提出與之相對(duì)的集中控股情況下的代理問(wèn)題。集中控股的股權(quán)結(jié)構(gòu)的核心代理問(wèn)題存在于控股股東與小股東之間，而控制權(quán)與現(xiàn)金流要求權(quán)的分離進(jìn)一步加劇了兩者之間的代理問(wèn)題。本文描述了三種導(dǎo)致控制權(quán)與現(xiàn)金流要求權(quán)分離的機(jī)制投票權(quán)差別化結(jié)構(gòu)、金字塔結(jié)構(gòu)、互相持股結(jié)構(gòu)，并在第三章的理論推導(dǎo)部分以金字塔結(jié)構(gòu)為例分析了這種安排如何增加了代理成本。本文在實(shí)證研究部分以112個(gè)民營(yíng)控股上市公司為樣本，分別用行業(yè)調(diào)整TOBINSQ值、行業(yè)調(diào)整經(jīng)營(yíng)費(fèi)用率和行業(yè)調(diào)整總資產(chǎn)周轉(zhuǎn)率來(lái)衡量代理成本。在控制其它因素，如公司規(guī)模、財(cái)務(wù)杠桿、經(jīng)營(yíng)業(yè)績(jī)和上市年限等變量后，本文發(fā)現(xiàn)控制權(quán)與現(xiàn)金流要求權(quán)的分離程度與代理成本有正相關(guān)關(guān)系，另外控制權(quán)的絕對(duì)值與代理成本有負(fù)相關(guān)關(guān)系。最后，本文討論了研究的局限性并提出相關(guān)的建議。關(guān)鍵詞控制權(quán)現(xiàn)金流要求權(quán)代理成本復(fù)且大學(xué)會(huì)計(jì)學(xué)碩士論文第一章導(dǎo)論一、選題的意義現(xiàn)有的大多數(shù)對(duì)公司股權(quán)結(jié)構(gòu)的研究著重于兩大類(lèi)基本結(jié)構(gòu)，股權(quán)分散結(jié)構(gòu)DISPERSEDOWNERSHIP和擁有大部分公司股份的控股股東結(jié)構(gòu)CONTROLLEDSTRUCTURE。對(duì)中國(guó)上市公司股權(quán)結(jié)構(gòu)的實(shí)證文章主要集中于對(duì)國(guó)有股一股獨(dú)大結(jié)構(gòu)的研究。本文受公司治理研究新動(dòng)態(tài)的啟發(fā)，將對(duì)公司股權(quán)結(jié)構(gòu)問(wèn)題中的控制權(quán)與現(xiàn)金流要求權(quán)分離對(duì)代理成本的影響進(jìn)行探討并提供經(jīng)驗(yàn)證據(jù)EMPIRICALEVIDENCE?？刂茩?quán)與現(xiàn)金流要求權(quán)的分離導(dǎo)致控制股東可以通過(guò)持有公司少量股份而達(dá)到控制公司的目的。其手段通常有金字塔控股、復(fù)式投票權(quán)、交叉持股和控制董事會(huì)等方式。其中，金字塔結(jié)構(gòu)是最為普遍采用的控制方式，尤其是在對(duì)投資者保護(hù)程度較弱的國(guó)家。LUCIANBEBCHUKETA11999將這種僅持有少量股份而控制公司的結(jié)構(gòu)稱(chēng)為少數(shù)控制結(jié)構(gòu)CONTROLLINGMINORITYSTRUCTURE,CMSCMS在家族集團(tuán)企業(yè)盛行的國(guó)家和地區(qū)中尤為普遍，具有代表性的有日本、南韓、臺(tái)灣及西歐部分國(guó)家。少量研究表明中國(guó)的民營(yíng)上市公司也開(kāi)始以金字塔結(jié)構(gòu)為主的控制方式控制多個(gè)或單個(gè)上市公司。但對(duì)于由此引起的代理問(wèn)題進(jìn)行探討的文獻(xiàn)還比較缺乏，原因在于樣本及相關(guān)數(shù)據(jù)的缺乏。直到最近兩年，民營(yíng)控股上市公司的數(shù)量才達(dá)到三位數(shù)字，年報(bào)中才開(kāi)始披露公司的最終控制者等信息，所以對(duì)這一問(wèn)題的研究才剛剛開(kāi)始。本文試圖用相對(duì)嚴(yán)謹(jǐn)?shù)姆椒▽?duì)現(xiàn)金流權(quán)與控制權(quán)分離對(duì)代理成本的影響進(jìn)行研究。我國(guó)現(xiàn)有的研究多以TOBINSQ來(lái)衡量代理成本。考慮到我國(guó)A,B股市場(chǎng)的分割，上市公司大量的非流通股沒(méi)有市值以及中國(guó)股市短期行為對(duì)股價(jià)的影響，TOBINSQ未必是對(duì)代理成本的最合適的衡量。本文試圖用另外兩個(gè)國(guó)外文獻(xiàn)中曾使用的用于衡量代理成本的變量，經(jīng)營(yíng)費(fèi)用率和總產(chǎn)周轉(zhuǎn)率來(lái)衡量代理成本，進(jìn)行補(bǔ)充驗(yàn)證。本文還將考察民營(yíng)控制權(quán)的絕對(duì)數(shù)對(duì)公司價(jià)值及代理成本的影響。以檢驗(yàn)在對(duì)投資者保護(hù)比較弱的經(jīng)濟(jì)體里，集中控制的結(jié)構(gòu)有是否利于提高公司價(jià)值和經(jīng)營(yíng)效率。

簡(jiǎn)介：上海交通大學(xué)碩士學(xué)位論文探討快速消費(fèi)品代理商的生存與發(fā)展姓名吳懿文申請(qǐng)學(xué)位級(jí)別碩士專(zhuān)業(yè)工商管理（MBA）指導(dǎo)教師黃國(guó)祥20040111試積聚策略即大類(lèi)營(yíng)銷(xiāo)的方式或者在結(jié)構(gòu)優(yōu)化的基礎(chǔ)上整合營(yíng)銷(xiāo)新渠道以增加盈利而經(jīng)銷(xiāo)商本身的品牌運(yùn)營(yíng)也可以成為爭(zhēng)取較高利潤(rùn)空間的途徑之一經(jīng)銷(xiāo)商出路之三是要思考如何轉(zhuǎn)型的問(wèn)題包括經(jīng)銷(xiāo)商向下游拓展成為物流商甚至零售商可能性或者向上游創(chuàng)建自身品牌生產(chǎn)自己的產(chǎn)品等等本文列舉了幾種基本的轉(zhuǎn)型方向如何轉(zhuǎn)型的難處是選擇成敗的關(guān)鍵是專(zhuān)業(yè)提升在層層深入探尋經(jīng)銷(xiāo)商的生存發(fā)展之路之后本文分析了外資代理商在中國(guó)經(jīng)營(yíng)的優(yōu)勢(shì)劣勢(shì)機(jī)會(huì)威脅以本文作者所在的慎昌洋行為例其優(yōu)勢(shì)其中體現(xiàn)在其強(qiáng)大的資金信譽(yù)保證通過(guò)近20年來(lái)建立的遍布全國(guó)的分銷(xiāo)網(wǎng)絡(luò)以及有效地制定和執(zhí)行推廣計(jì)劃幫助廠家共同建設(shè)品牌的能力而弱勢(shì)主要是公司結(jié)構(gòu)組織繁雜應(yīng)變能力弱費(fèi)用較高以及在物流和系統(tǒng)建立方面重點(diǎn)客戶(hù)管理方面較弱公司自身品牌建設(shè)意識(shí)較差等等通過(guò)對(duì)中國(guó)經(jīng)銷(xiāo)商的整體出路探討以及對(duì)以慎昌洋行為例外資代理商的SWOT分析從戰(zhàn)略上定位慎昌洋行應(yīng)努力成為一家專(zhuān)業(yè)并賺錢(qián)的經(jīng)營(yíng)現(xiàn)代化通路的區(qū)域分銷(xiāo)商關(guān)鍵字代理商通路快速消費(fèi)品戰(zhàn)略

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簡(jiǎn)介：西南財(cái)經(jīng)大學(xué)碩士學(xué)位論文中國(guó)IT職業(yè)教育業(yè)的特許經(jīng)營(yíng)北大青鳥(niǎo)APTECH對(duì)加盟商的支持管理姓名李鵬申請(qǐng)學(xué)位級(jí)別碩士專(zhuān)業(yè)工商管理指導(dǎo)教師朱敏20041101善北大青鳥(niǎo)APTECH公司在IT職業(yè)教育行業(yè)進(jìn)行的特許經(jīng)營(yíng)支持管理，同時(shí)為培訓(xùn)、教育行業(yè)的特許經(jīng)營(yíng)支持管理探索有效的方法和手段。本文主要貢獻(xiàn)在于1、研究的領(lǐng)域?qū)儆谝粋€(gè)較新的領(lǐng)域。因?yàn)橹袊?guó)教育業(yè)只是在近些年才開(kāi)始出現(xiàn)特許經(jīng)營(yíng)，缺乏理論指導(dǎo)和實(shí)踐參照使其中不乏失敗者，而即使是“成功者們”也面臨諸多的問(wèn)題，與跨國(guó)特許經(jīng)營(yíng)巨頭相比較，國(guó)內(nèi)的教育業(yè)特許經(jīng)營(yíng)商從經(jīng)營(yíng)管理制度的完善程度到經(jīng)營(yíng)理念的先進(jìn)性都還有很多地方值得學(xué)習(xí)。而本文通過(guò)實(shí)證性的研究如何保持競(jìng)爭(zhēng)的優(yōu)勢(shì)一總部對(duì)加盟中心的支持管理，為教育培訓(xùn)行業(yè)的特許經(jīng)營(yíng)商們指出了一條實(shí)踐之路，對(duì)中國(guó)職業(yè)教育業(yè)的發(fā)展提供了借鑒意義。2、本文的研究具有較強(qiáng)的實(shí)踐指導(dǎo)性。在本文重點(diǎn)第三章，作者從總部崗位設(shè)置和授權(quán)加盟中心發(fā)展的角度出發(fā)，具體的指出了各發(fā)展階段不同崗位的支持管理工作，并且考慮到市場(chǎng)支持在實(shí)際的支持管理工作所占的突出地位，著重突出了市場(chǎng)方面的支持管理，寫(xiě)作務(wù)求詳實(shí)，杜絕空乏的議論。在品牌管理部分，注重理論與實(shí)踐相結(jié)合，提出了教育業(yè)特許經(jīng)營(yíng)的品牌管理思路與策略。綜上，本文的研究對(duì)于特許經(jīng)營(yíng)商的支持管理具有較強(qiáng)的實(shí)踐指導(dǎo)意義。最后，作者希望這篇實(shí)證性的論文能夠?qū)ξ覈?guó)教育行業(yè)的特許經(jīng)營(yíng)發(fā)展起到借鑒和參考作用，從而為這個(gè)較新的領(lǐng)域做出一點(diǎn)探索陛的貢獻(xiàn)。關(guān)鍵詞職業(yè)教育、特許經(jīng)營(yíng)、授權(quán)商特許人、加盟商受許人、代理經(jīng)營(yíng)制、SWOT分析、支持管理、咨詢(xún)轉(zhuǎn)化率、品牌管理。

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