中國IT系統(tǒng)集成商的戰(zhàn)略轉(zhuǎn)型研究.pdf

1、上海交通大學(xué)碩士學(xué)位論文中國IT系統(tǒng)集成商的戰(zhàn)略轉(zhuǎn)型研究姓名：王年海申請學(xué)位級別：碩士專業(yè)：工商管理（MBA）指導(dǎo)教師：陳俊芳2003.1.12S T R A T E G I CT R A N S F O R MR E S E A R C HO FI TS Y S T E M I N T E G R A T O RI NC H I N AA B S T R A C TInformativization has been the

2、topic of this era. Enterprises’ developmentin the market economy is driven by the market requirement. Meanwhile they must lead the customer’s need. System Integrators expand rapidly in Information Technol

3、ogy field these years. Many competitors will emerge because of higher industry profit and china’s entry into WTO. Making innovative strategy according to the industry’s characteristic & its competitive advan

4、tages are very important issues for SI.The paper introduced the basic business of SI and analyzed IT & SI marketin China. After concluding the performance and existed problems in Domestic

5、 SI market .Three new business mode & related entry strategy were presented.The “IT Outsourcing” strategy was used in the last part to study a typicalcase. The case analyzed Kingstar’s st

6、rategic environment. Innovative business mode was put forward. It made detailed demonstration in strategic planning, strategic implement and strategic development.The “new business” strategy presented in the paper

7、 can be applied tooperation of SI. The research approach of the paper can be used to study other enterprise facing vehement competitors.K E Y W O R D S :System Integrator, Strategic Innovation, Strategic