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1、原文:原文:ChangeManagementExecutingStrategiesfGrowthKellyCiarnTherecenteconomicdownturnprovidedasenseofurgencyfocusthathelpedIrishganisationstosuccessfullyimplementchangestrategiesthatwouldhavebeenunpalatableinothertimes.Thi
2、sdemonstratesthatIrishbusinessescanrespondquicklytoexternalpressureswhenneededthatabovealltheyarebothresponsiveagile.Themajityofthechangesthatprivatesemistateganisationshavemadeinthepasttwoyearshavefocusedoncostreduction
3、retentionofmarketposition.ManyIrishganisationshavealreadyimplementedareintheprocessofimplementingcostreductioninitiativessuchasreductionsindiscretionaryspendrenegotiationswithsupplierssalarycompensationreviews.Thesechang
4、escouldbeclassifiedastransitionalchangeswaveonechangeswheretheyaresimplyattemptingtoweatherthestm.Lookingfwardifganisationsaretomaintaingrowmarketshareafurtherwaveofchangeisrequiredthatfocusesonprotectingthebottomline.Th
5、ischangeneedstofocusondeliveringgrowthwhichisbasedonstrategicpositioningrequiresfocusonlongtermoutcomes.Itneedstobetransfmationalcouldbeconsideredwavetwoofachangejourney.Suchtransfmationalchangesneedtotakeaccountofthedra
6、maticmacroeconomicchangesthatarebeingimplementedatanationallevel.Thefocuswilltherefeneedtobedifferentfromthecurrentcostreductionquickfixemphasis.“Itisnotthestrongestofthespeciesthatsurvivesnthemostintelligent.Itistheonet
7、hatisthemostadaptabletochange.“(lesDarwin)Thereareseveralstrategiesthatshouldbeconsideredtostayaheadpositionacompanyffuturegrowth.Theseinclude:ScenarioplanningItisclearthatweremaininuncertaintimeseconomicallytherelevance
8、ofdepartmentsmakeitdifficulttodevelopaprogramthatmeetseveryonesneeds.Thelackofagreementcanbeamajhurdletomovingfward.FocusoncebusinesstargetedacquisitionsInderfbusinessestopositionthemselveswellfthelongtermtheyneedtounder
9、sttheircurrentmarketpositionfocusonwhattheydobesttheircebusinesshowtheypositionthemselvesagainsttheircompetition.Adoptingacebusinessstrategyabacktobasicsstrategyisanapproachthatwillallowanganisationtofocusonwhatitdoesbes
10、tisbestknownf.Thisstrategyshouldaimtogrowcebusinessdisposeofnoncebusinessunitsthatmayhavebeenacquiredinbettertimeswhenfundingwasmefreelyavailable.Converselyfsomeganisationsparticularlythosewhohaveaccesstothenecessaryfund
11、ingthisistheidealtimetoconsideracquiringcomplementarybusinessesatdiscountedratesasotherganisationsattempttodisposeoftheirnonperfmingnoncebusinessunits.OutsourcingOffshingFallganisationsitisimptanttocontinuefocusingoncost
12、efficiency.ItmakessensefmanyganisationstoconsidermovingtheirbackofficefunctionssuchasfinanceprocessingpayrollIThostingtoasharedservicescentrespecialistprovideralowercosteconomy.Thebenefitsofsuchinitiativescanbetwofoldach
13、ievingcostefficiencieswhileatthesametimeallowingkeyresourcestobefocusedsolelyonservicingcustomersgrowingmarketposition.InanotherexampleofgoodintentionsnotadequatelythoughtthroughTheNewYkTimescalledontheSecuritiesExchange
14、CommissiontopublishratiosofCEOpayto“typicalemployees“igningvariationsbetweenindustries.WhataboutbusinessesfocusedonlowwageemergingmarketsWhataboutdifferencesbetweenhighwagesoftwaredeveloperslowwageservicecompaniesImposed
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