中國汽車制造企業(yè)核心競爭力研究.pdf

1、目錄摘要摘要..............................................................................................................................IAbstract...............................................................................

2、.....................................III1導(dǎo)論導(dǎo)論..........................................................................................................................11.1選題背景及意義..........................................

3、.......................................................11.1.1選題背景......................................................................................................11.1.2研究意義...........................................

4、...........................................................21.2文獻(xiàn)綜述.............................................................................................................21.2.1國外研究綜述................................

5、..............................................................21.2.2中國研究綜述..............................................................................................21.2.3研究評述..........................................

6、............................................................51.3研究目的與內(nèi)容.................................................................................................51.3.1研究目的..........................................

7、............................................................51.3.2研究內(nèi)容......................................................................................................61.4研究方法與思路.....................................

8、............................................................61.4.1研究方法......................................................................................................61.4.2研究思路......................................

9、................................................................72核心概念與理論借鑒核心概念與理論借鑒...............................................................................................92.1核心概念.................................

10、............................................................................92.1.1競爭力..........................................................................................................92.1.2企業(yè)競爭力..................

11、................................................................................92.1.3企業(yè)核心競爭力..........................................................................................92.1.4汽車制造企業(yè).........................

12、...................................................................102.2理論借鑒...........................................................................................................112.2.1完全競爭理論........................

13、....................................................................112.2.2壟斷競爭理論............................................................................................112.2.3企業(yè)核心競爭力.................................

14、.......................................................123中國汽車制造業(yè)發(fā)展現(xiàn)狀中國汽車制造業(yè)發(fā)展現(xiàn)狀.....................................................................................153.1汽車制造業(yè)發(fā)展歷程.........................................

15、..............................................153.2汽車制造業(yè)競爭力現(xiàn)狀....................................................................................163.2.1中國汽車市場需求龐大..........................................................