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簡介：摘要隨著我國航空事業(yè)的不斷發(fā)展，航空客貨運輸?shù)母偁幰苍絹碓郊ち?，不斷上升的國際燃油價格大幅的提升了航空公司成本，作為高風(fēng)險、低收益行業(yè)的航空公司的利潤也被進(jìn)一步壓縮。因此很多航空公司開始尋找新的利潤源，為了提高企業(yè)的競爭力，航空公司在運輸生產(chǎn)能力相對固定的情況下，希望不斷提高運輸效率來削減成本，增加收入。隨著航空業(yè)界的競爭日益激烈，國外的航空公司都逐步實施航空貨運收益管理，以此作為獲得競爭優(yōu)勢的手段。而我國的航空公司由于受“重客輕貨”、“貨隨客走”等觀念的約束，在貨運收益管理方面研究比較薄弱。隨著收益管理在航空客運市場應(yīng)用的成功和航空貨運市場的蓬勃發(fā)展，人們開始把眼光轉(zhuǎn)向了航空貨運市場，并視航空貨運收入為新的經(jīng)濟(jì)增長點和利潤的重要組成部分。本文針對航空貨運收益的特點、內(nèi)容、影響因素等闡述收益管理在航空貨運領(lǐng)域應(yīng)用研究分析現(xiàn)有運價體系貨運收益管理的合理化建議。本文的研究中，針對我國航空貨運發(fā)展中存在的“運價體系缺乏靈活性”的問題，著重研究運價的市場化問題，對航空貨運多等級艙位運價體系的建立進(jìn)行初步探討以廈門航空貨運收益管理現(xiàn)狀為案例，分析存在的問題并提出提高空二客運的收益管理等進(jìn)行比較分析，以借鑒其適合航空客運收益管理的成功經(jīng)驗，優(yōu)化航空貨運收益管理機(jī)制。主要的貢獻(xiàn)之處表現(xiàn)在1引入航空客運中的“多等級多艙位”運價管理思想，健全市場化貨運運價和艙位管理機(jī)制。2分析航空貨運收益管理機(jī)制，探討了實施貨運收益管理的EMSR模型，并基于EMSR模型進(jìn)行定量分析。實施貨運收益管理，產(chǎn)力轉(zhuǎn)化為現(xiàn)實的生產(chǎn)力進(jìn)行艙位資源的優(yōu)化配置和充分有效利用，將潛在的生，可以提高航空公司貨運管理水平，現(xiàn)從粗放經(jīng)營到集約經(jīng)營的轉(zhuǎn)變，以改善航空公司貨運收益，競爭能力顯得尤其重要。使航空公司真正實提高我國航空公司關(guān)鍵字航空貨運收益管理EMSR模型ANDSPACE2ANALYZINGTHEREVENUEMANAGEMENTSYSTEMOFAIRCARGO，MODELEARRYINGOUTEARGEVENUEMANAGEMENT，ANDMAKESABASEDONITEXPLORINGTHEEMSRQUANTITATIVEANALYSISBYCANYINGOUTEARGEVEMIEMANAGEMENT，OPTIMUMALLOEATIONANDFULLANDEFFIEIENTUSEOFEARGOSPAEERESOURCES，TURN〕NGPOTENTIALPRODUETIVITYINTEALPRODUETIVITY，ITCANPROMOTETHELEVELOFAIRLINES’EARGOMANAGEMENTANDMAKEAIRIINESREALIZETHETRANSFMATIONFROMEXTENSIVEMANAGEMENTINTOINTENSIVEMANAGEMENT，THUSTOIMPROVEAIRLINES’EARGEVENUEANDCOMPETITIONCOMPETENEE，WHICHSEEMSTOBESPEEIALLYIMPO川衛(wèi)NTKEYWORDSAIREARGO，REVENUEMANAGEMENT，EMSRMODEL與‘尸

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