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1、2000 英文單詞, 英文單詞,11500 英文字符,中文 英文字符,中文 3350 字文獻(xiàn)出處: 文獻(xiàn)出處:Dsouza D J. Development of agricultural e-commerce framework for India, a strategic approach.[J]. International Journal of Engineering Research which plays a major
2、role towards socioeconomic development of rural livelihoods along with food security and poverty reduction. The main approach used was to critically review and understand the National Informatics Centre (NIC) and the Min
3、istry of Agriculture policies. In general, these policies emphasize on promoting IT based information kiosks, establishing gyan chaupals (Knowledge centers) in villages, construction of Agri-India knowledge portal. Next,
4、 the challenges and information gaps were identified and translated in the form of agriculture e-commerce framework which can be used to build an e-commerce application.Keywords : e-commerce framework, e-commerce applica
5、tion, netizens, rural agriculture sectorI. INTRODUCTIONThe boom of internet Information and Communication Technology (ICT) together with Internet is making it possible to share vast amount of knowledge and information an
6、d is driving all round socio-economic changes and growth. There has been a tremendous rise in the Global internet usage and for a developing country like India this growth has been phenomenal. In the world India is the t
7、hird largest base with internet users of around 120 million. By 2015 India expected to have an incremented growth with 320 million to 360 million internet users making it the second largest user base in the world [1]. By
8、 2015 with the prospective to double its economic contribution from the Internet in the next three years India’s GDP will from 1.6 percent to 2.8 to 3.3 percent by 2015 [1]. India can achieve broad-based Internet impact
9、by aiming for the digital inclusion of nearly 40 percent of its population, to reach a user base of 500 million by 2015, rather than the likely target of 330 million to 370 million [1].Indian Economy has a major contribu
10、tion from the agricultural sector. Research, extension and farmers efforts are all contributed significantly from 50 million tons in 1950-51 to land mark achievement of an estimated production of 241 million tons of food
11、 production in 2010-11 [2]. The entire requirement for food grains is proposed to touch 280 million tons by the year 2020-21. To meet this high demand a proportional growth rate of nearly 2 per cent per annum is required
12、 in food grain production and a 4 per cent per annum growth rate is required in agriculture. Planning commission of India as recommended a work group on agricultural extension for XI five year plan (2007-2011) states tha
13、t growth in agriculture is stagnant and slow [2]. So there is an urgent need of pulsating, active and inventive approach that need to adopted to achieve a growth rate in agriculture and thus the farmers are served better
14、.National policy on ICT in agricultural extension set up by the government has looked forward to transform agriculture into a driving force for improved economic growth within a market-oriented policy framework by promot
15、ing agriculture commercialization and diversification [2]. The government introduced a number of policies to resolve critical issues restricting the agriculture performance, including:been developed. They are linked to a
16、griculture and related topics, including digital information services on seed, fertilizer, plant protection, fisheries and natural disaster management [4].AGMARKET was the first e-governance project, which was set up in
17、 the year 2000 to strengthen India’s agricultural marketing system. It has emerged to be a key national portal. In order to reach micro levels of society it has embedded many regional languages. It maintains and publishe
18、s from its well maintained database, information relating to daily minimum and maximum modal prices for about 300 commodities and their over 2,000 varieties[4].Compared to the number of agricultural related websites in
19、India, e-commerce implementation in these websites is scarce. Indian agriculture has not fully used the potential of ICT and it is restricted only to information side and not to the agricultural product side.2.1 BACKGRO
20、UND SIGNIFICANCE OF AGRICULTURAL E-COMMERCE DEVELOPMENT IN INDIA.1) e-commerce can help boost the sale of agricultural products to larger masses.E-commerce has a reach to a large audience as the number of netizens in
21、 India is increasing at a fast phase. Using e-commerce effectively in promoting agriculture related products, the gap between the farmer and the customer is greatly reduced. Supply chain of agriculture related products c
22、an be strengthened and one can also keep track of this.2) Expansion in agricultural product channels, reduction in transaction links and increase agricultural efficiency with the establishment of agricultural e-commerce
23、sites along with the online trading platform, there will be a well organized circulation of agricultural products on a larger scale. This will be helpful in regaining information for both the parties and avoid any loss i
24、n profits due to asymmetry in information. This in turn will help both supply and demand sides trade at a maximum profitability and at minimum risk and also greatly reducing transaction costs and transaction links.3) For
25、mation of a marketing model for agricultural related products and promoting the development of related industries [5].With the establishment of e-commerce sites will not only help in sales of agricultural related product
26、s but will also help in constructing a model with can be implemented in many parts of the country. It will help set up a base model which can be tweaked accordingly when needed.Not only will it be helpful in promoting ag
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