中水集團發(fā)展遠洋漁業(yè)的環(huán)境分析與戰(zhàn)略選擇.pdf

1、對外經(jīng)濟貿(mào)易大學碩士學位論文中水集團發(fā)展遠洋漁業(yè)的環(huán)境分析與戰(zhàn)略選擇姓名：云經(jīng)才申請學位級別：碩士專業(yè)：企業(yè)管理指導教師：李鷗2003.3.1AbstractAsanindustryofexploitingfisheryresourcesintheseaareasofothercountriesorlli匝seas，overseasfishcryhasavitalpositioninbetheconomyandpoliticsofChi

2、naAlthoughitiSmerely18year8sineesetOutin1985theChina’SoverseasfisheryhasnoweuteredintothefrontrankintheworldHoweverwiththeoverwhelmingmajorityofassetsandeⅡbnsfocusedontraditional0玨morefishinginsteadofprofitablehighseasfi

3、shing，China’SoversⅨqsfisheryissufferingasteepfallinprofitsbecauseofthedecliningofoffshoreresoul℃esFurthermorewiththeresourcesconservationofhi曲seastendingtobemorerestrictive，especiallythethreatbytheclaimas‘possessiondeter

4、minesquota’loomingup，itisexperiencinganextremelyfiercecompetitiontogainthesharcsofthewerldresourcesConfrontedbythenewsituationsabove，China’Soverseasfisheryenterpriseshavebeenofferedaseriesofpoliciesbythegovernmenttogoout

5、toupholdChina’srightsintheworldfisheryInawerdgreatchangeshavetakenplaceontheenvironmentsofChina’SovffrseasfisheryAdoptedtheadvancedstrategicmanagementtheoriesthis也esishasmadeasystematicanalysisonthee】【temalandinternalfac

6、torsaffectingthedevelopmentofChina’soversea8fisherythroughreseardfingChinaNationalFisheries(Group)Corporation(CNFC)，thelargesto、懈黼fisheryenterprisewiththestrongestcapacityinChinaAccordingtothequantitativeevaluationofCNW’

7、scuIrentstrategiesandadaptabifitytotheenvironments，thethesispohatsOutthewayoftheslrategicinnovationtotheChina’soveFsoas丘slleryThroughresearchingtheextemalchallengesandopportunities，aswellastheweaknessesonstrategicmanagem

8、ent，industrialstructureanddeclineofprofitsthethesismakessuggestionsforCNFCtotaketheexistingadvantagesandkccpondevelopingatastablespeedItalsodrawsconclusionsasfollowing：Chinasove積沁asfisheryshouldstrengthenthestrategicrese

9、arch，aimattheoverallbenefits，iIEIprovevaluechainsattemptexpansionatlowcost，launchgreenmarketing，speedup—industrialinnovationandenforceprojectmanagementThisthesisthusisnotonlyofgreatvaluetoCNFCfillovexscasfisherybuthasabe