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1、上海交通大學(xué)碩士學(xué)位論文基于組織創(chuàng)新的SY證券公司經(jīng)紀(jì)業(yè)務(wù)競(jìng)爭(zhēng)力提升研究姓名:許暢申請(qǐng)學(xué)位級(jí)別:碩士專業(yè):工商管理指導(dǎo)教師:楊朝軍20100530. RESEARCH ON COMPETITIVENESS IMPROVEMENT OF SY SECURITIES FIRM’S BROKERAGE BUSINESS BASED ON ORGANIZATIONAL INNOVATION ABSTRACT With t
2、he announcement of China Securities Regulatory Commission in 2008, it is clear made that the securities company's regional headquarters and business services department should established as a
3、 branch company. At the same time, the entry of foreign investment banks led to strengthened competition in the industry. In order to enhance its own competitiveness, there is a need for SY securities
4、 company to execute client- oriented, business process reengineering and organizational innovation based organizational structure adjustment. This article first compared foreign and domestic securities companies’ bu
5、siness models, organizational structures to submit model of development suited to the SY Company. By the use of SWOT model, SY Securities Company’s industry environment, internal management, comp
6、etitiveness was analyzed. Conclusion was drew that the relatively simple business model, lack of innovation capacity, the slow market response, the ability of quickly research conversion to financial
7、 products, and the lack of effective corporate governance is a major problem at present. Recommendations are put forward against SY brokerage business problems from the point of view of the company's
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