歸因風(fēng)格和材料特征對風(fēng)險決策中框架效應(yīng)的影響研究.pdf

1、分類號UDC埸H1大譬YANGZHOUUNIVERSITY碩士學(xué)位論文學(xué)號密級(全目制學(xué)術(shù)學(xué)位)歸因風(fēng)格和材料特征對風(fēng)險決策中框架效應(yīng)的影響研究指導(dǎo)教師姓名：申請學(xué)位級別：論文提交日期：施曉至Q!旦：魚：2Q論文答辯日期：2Q堡墨!至里學(xué)位授予單位：揚!!：!i盤芏學(xué)位授予E1期答辯委員會主席：塞邀疊塾筮一?！?018年6月20、18621揚州大學(xué)碩士學(xué)位論文AbstractRiskdecisionmakinghasalwaysbe

2、enoneoftheresearchfocusesinthefieldofpsychologyResearchershavecarriedoutalargeamountofspecificresearchanddiscoveredtheframingeffectinthisprocess，whichfurtherenrichedtheresearchcontentoftheriskdecisionmakingfieldScholarsh

3、avecalledthisframingeffectaphenomenoninwhichtheindividual’Spreferencefordecision—makingchangeduetochangesinthealternativedescriptionofthesametasksituationMoststudiescanverifytheexistenceoftheframingeffectHoweversomestudi

4、eshavenotfoundtheexistenceoftheframeworkeffectTherefore，theexplorationoftheinfluencingfactorsoftheframeworkeffectisanimportantissueinthisresearchfieldInordertoexploretheinfluencingfactorsoftheflamingeffect，ourresearchint

5、roducesattributionstyle，taskarea，andmaterialselfassociationasindependentvariablebasedonthepreviousresearchOurresearchcontainsthreeexperimentsInthefirstexperiment，weusedselfdesignedriskdecision—makingmaterialswhichwasadap

6、tedtothe”Asiandiseaseproblems”，toexplorewhetherthetaskframeworkhasanimpactonindividualriskdecisionmakingandverifytheflamingeffectinriskdecisionmakingExperiment2andexperiment3bothuseattributionstylequestionnaireandselfdes

7、ignedriskdecision—makingmaterialsasresearchtools，toexploretheinfluencefactorsofflamingeffect，experimentsusing2x3x2experimentaldesignsIndependentvariablesincludeframes(positiveflame，negativeframe)，attributionstyle(interme

8、diate，negative，active)，andmaterialcharacteristicsAmongthem，thematerialcharacteristicsinexperiment2arethetaskarea(1ifefield，itemfield)，andthematerialcharacteristicsinexperiment3arethematerialselfassociation(selfassociatio

9、n，noselfassociation)，Andthedependentvariableistheindividual’Sriskdecisionscore(averageofthesubjects’preferenceforeachprogram)Thestudyfoundthat：(1)TheflameeffecthasallimpactontheriskdecisionmakingofcollegestudentsSubjects

10、havedifferentdegreesofriskappetiteunderdifferentframeworks，amongwhichtheriskpronenessoftheparticipantsisstrongerunderthenegativeframework(2)Thetaskareaaffectstheindividual’Sriskdecision—makingresultsComparedwiththeitemfi